WeFarm

WeFarm: Development of an in-home cultivator targeting the European market

Calero Gonzalez, Alex (TU Delft Industrial Design Engineering)

van Boeijen, Annemiek (mentor)
van Breemen, Ernest (mentor)

Delft University of Technology

2018-07-10

Sherpa Space Inc., a South Korean startup located in Daejeon, aimed to develop an innovative home appliance capable of growing high-quality medicinal and edible plants by combining aeroponic agriculture with their own patented lighting technology.
To do so, they envisioned a whole service behind the device, which included supplying consumers with newly germinated seedlings and specific nutrient combinations to ensure the best taste and quality of the vegetables.
Under this context, Sherpa Space offered me to collaborate with them by developing a complete concept proposal targeting the European market, including also the analysis and selection of its intended market and final target group. Consequently, the aim of this graduation project is two-sided: first of all, comprehend European markets to define a target group that values a device like this, and secondly, to develop a solid concept proposal including both aeroponic agriculture as well as the lighting technology developed by the company.

Aeroponic Agriculture
European Market
Smart Device
Cultivator
Vegetable Grower
App Design

http://resolver.tudelft.nl/uuid:b1bd99ba-33ef-42d4-aea8-5285570e5a16

Campus only

Student theses

master thesis

© 2018 Alex Calero Gonzalez