Print Email Facebook Twitter The Ideal Electric Bicycle for Commuters Title The Ideal Electric Bicycle for Commuters Author Bos, G.A. Contributor Flipsen, S.F.J. (mentor) Eris, O. (mentor) Faculty Industrial Design Engineering Department Design Engineering Date 2013-07-31 Abstract This thesis represents a graduation project that was done for the early stage startup: Spaac. The alternative title is: A Design Intervention to Stimulate E-Bike Acceptance. A bicycle was designed to appeal to young commuters that currently do not ride e-bikes because of the social stigma. The Cultural Strategy of Douglas Holt was used to come to a design brief and vision that is based on a problem of cultural rather then functional nature. This led to a reactionary approach to the current Dutch bicycle market. The e-bike system is shown rather then hidden but the e-bike interface itself is made more unobtrusive to create a more authentic cycling experience. To better resists an urban context, wiring and lights have been integrated in the frame. The ideal e-bike system was prototyped into a working model to evaluate reliability. The final design is worked out so that it can easily be modified in order to suit consumer demands. Subject electrice-bikepedelecsustainabilityculturalcultureusercommuterbicyclestrategyDutchurbanstartupmarketidealideology To reference this document use: http://resolver.tudelft.nl/uuid:2d3daee4-855b-4ca5-b894-687fdc9d6d3d Access restriction Campus only Part of collection Student theses Document type master thesis Rights (c) 2013 Bos, G.A.