Print Email Facebook Twitter Mobile Cloud Computing and the Mobile Network Operator: A research project towards viable platform business model design Title Mobile Cloud Computing and the Mobile Network Operator: A research project towards viable platform business model design Author Lustenhouwer, S.Y.J. Contributor De Reuver, G.A. (mentor) Van de Kaa, G. (mentor) Bouwman, W.A.G.A. (mentor) Faculty Technology, Policy and Management Department Information and Communication Technology Programme Systems Engineering, Policy Analysis and Management Date 2014-04-10 Abstract Simultaneous developments in the mobile telecommunications industry and in cloud computing are providing the opportunities for a mobile cloud computing (MCC) paradigm to emerge. While still in its infancy, a paradigm shift is to be expected that will create a mobile cloud ecosystem with new mobile cloud concepts and service offerings that are enabled by service platforms. Research into mobile cloud computing brings to light what challenges and opportunities exist from the perspective of the mobile network operator (MNO). A business model framework for mobile services provisioning is adapted to service platforms, taking into account the characteristics of two- and multi-sided platforms. Research methods for surveys and interviews were applied based on this adapted platform business model framework. And consequently investigated the role of the MNO in future mobile cloud platform business models (MCPBMs) in terms of the value proposition that it can deliver towards platform components in MCC. It was found that a role for the MNO can be imagined in operating as a context manager and privacy & security manager to MCPBMs, and delivering several value elements towards those service platforms. Network functionalities can be unlocked as to provide location, network, and user-identity information through APIs and aid the establishing of a context manager for future mobile cloud services. In terms of privacy & security management the MNO can furthermore play a role in securing heterogeneous network access, whilst also potentially leveraging its control over the SIM-card for enhanced data-security and leveraging its existing AAA-services and infrastructure to provide privacy management for MCC end-users. In order for the MNO to deliver those value elements it must however overcome hurdles in the domains of service, technology, organisation, and finance, whilst also taking into account external factors existing of regulatory, market, and technological developments. The final outcome of this thesis research project is a preliminary direction for MCPBM design that can serve as a guide to the MNO deriving maximum value from its resources & capabilities, as the mobile cloud computing ecosystem continues to evolve. Subject mobile cloud computingservice platformsbusiness modelsmobile network operatorstwo- and multi-sided platformsdesign science research To reference this document use: http://resolver.tudelft.nl/uuid:5dd6b6b6-c621-4682-9ee1-39a5fc121804 Access restriction Campus only Part of collection Student theses Document type master thesis Rights (c) 2014 Lustenhouwer, S.Y.J.