Print Email Facebook Twitter Service design for enhancing tour experience through commercial vehicles Title Service design for enhancing tour experience through commercial vehicles Author Li, S. Contributor Stappers, P.J. (mentor) van der Hoog, W.G. (mentor) Faculty Industrial Design Engineering Department Industrial Design Date 2016-11-14 Abstract Starting off with Ford Motor Company, an internal and external research was firstly done. Basically, the general opportunities for Ford to transform itself into a service mobility company includes making full use of vehicle data to understand the customers’ behaviors, needs, transforming vehicle to mobile phone on the wheels, in order to create better road experience for all people on the move. Subject commercial vehiclesservice design To reference this document use: http://resolver.tudelft.nl/uuid:b0f978d3-f6b5-4930-b79a-2f37268579ec Access restriction Campus only Part of collection Student theses Document type master thesis Rights (c) 2016 Li, S.