Print Email Facebook Twitter Process consultation inside-out: INDEED, a challenge Title Process consultation inside-out: INDEED, a challenge Author Facchini, D. Contributor Buijs, J. (mentor) Abbing-Roscam, E. (mentor) Faculty Industrial Design Engineering Department Industrial Design Programme Master of Science Strategic Product Design Date 2011-11-24 Abstract The result of this graduation project is a growth strategy and a roadmap for a German product development company, INDEED, which wishes to move towards the Fuzzy Front End of the innovation process. An internal company analysis, along with 8 case studies of the current business unit “Brand Innovation”, gave insights into the company’s explicit and implicit practiced culture, resources and working process. The future prospects suggest to take advantage of the innovation needs of German companies which concern strategic, organizational and cultural related issues. This can be achieved by leveraging the company’s current resources and adopting a process oriented consultation style. Subject growth strategyroadmapprocess consultation To reference this document use: http://resolver.tudelft.nl/uuid:da5cf3d7-0af1-4930-9afa-9531ae70ff68 Embargo date 2012-11-24 Access restriction Campus only Part of collection Student theses Document type master thesis Rights (c) 2011 Facchini, D.