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Arntz, Sarah (author)
In the course of 2018, the revised Payment Service Directive (PSD2) will become noticeable in people’s day to day use of digital financial services. The PSD2 requires banks to provide third parties access to users’ payment account information, if a user requests to do so. This enables both banks as third parties to bring users’ account...
master thesis 2018
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van Dijk, Sal (author)
It is a given that the world changes. A changing world means that the problems society faces change too. Solving these problems has become more complex, and will so even more in the future. Increasingly, designers are the ones expected to be the ones to solve them. To that end, new design methods need to be devised to support designers in...
master thesis 2018
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Kostoulas, Nemo (author)
Otly! is an Amsterdam based startup that aims to remove difficulties around digital money for children. The company aims to accomplish this by providing a safe financial ecosystem for children as well as their parents. With a pocket money app for both parents and children, Otly strives to introduce the first banking experience for kids.
master thesis 2017
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Deurvorst, Taco (author)

This thesis studies the strategic motivations for large firms to engage in partnerships with young ventures, and aims to design a service model for an intermediary that puts the needs of the large firm at the core. This project was commissioned by, and executed in collaboration with Venture IQ, an innovation scouting company founded in...
master thesis 2017
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Korteweg, Noortje (author)
Tripick is an online platform which makes it possible to save holiday destinations from different tour operators and share them with travelpartners so jointly the best location can be chosen. Users of the platform will search for a holiday destination just as they normally do, but when they have found a potential location they can easily save it...
master thesis 2017
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Pichel, L. (author)
This master thesis shows how an innovative product like the Kameleon can be launched into the market. Since the launch regards a start-up, the company core first had to be defined. This is done by developing the three pillars (the belief, identity, and strategy) of the company. A framework is also set up which assists in making decisions related...
master thesis 2017
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Simons, P. (author)
Moyee Coffee is a company that buys coffee berries in Ethiopia and sells coffee in the Netherlands. Currently they outsource the roasting (grinding) and packaging processes in between. The company aims at doing the roasting (grinding) and packaging in their own facilities in Ethiopia in the future. Thereby they pursue balance in the coffee...
master thesis 2015
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Oudkerk, F.L. (author)
Current approaches that deliver energy insight to customers are rather poor, data centric and incomprehensible. Driven by the vision to differently support customers in the transition towards new energy behavior, the Energy Game was developed. This service aims to guide customers in their journey towards a situation in which customers manage...
master thesis 2014
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Van Hoogdalem, T.J. (author)
This master thesis describes the development of a brand and product strategy for Alpine Hearing Protection. Alpine Hearing Protection has been active on the filtered generic earplug market for more than ten years with a wide range of hearing protection products for different target groups. Its main product focus is on umbrella shaped filtered...
master thesis 2013
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Van Aken, N. (author)
This graduation project is performed at Kofferfabriek Gefken, a small company that designs, produces and sells tailormade cases. More or less starting from scratch, a thorough internal and external analysis was performed, as well as two constructive sessions with the management. A new mission statement was formulated, and by using SWOT...
master thesis 2013
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