Service innovation for small fashion retail; analysis and design of an innovative service focused on retailers, provided by Philips Lighting

The goal of this report is to present the process and concept design for an innovative service, which will be provided by Philips Lighting and is focused on the retail industry. For this purpose, a high potential target segment has been identified within the retail industry; the small fashion retailers. The service concept design creates easier...

Designing a digital service to inspire and support Albert Heijn’s customers with healthy eating

Background In the Netherlands, substantial health consequences can be seen due to a general unhealthy eating lifestyle, where only few people meet the guidelines. Ahold Delhaize acknowledges its role in this matter and wants to contribute with a healthier assortment, and inspiring programs and services. Moreover, Albert Heijn wants to shift its...