Mapping Wuhan: Morphological atlas of the Urbanization of a Chinese City

Chinese cities have been expanding since the early 1980s under trends of rapid modernization, urbanization and globalization. Since then they have changed dramatically, and have in the process lost many of their traditional environments and spatial characteristics. Urban planners and designers have been and are facing unprecedented challenges in...

Design with forms as well as patterns

The research investigates How can the morphological approach in combination with the pattern language approach assist urban designers to achieve historical continuity in urban design both on theory and application levels.<br/>This research overviews the developments and applications of the two approaches worldwide with a special emphasis on the...

Product Localization Go-to-market Strategies: for an international company X to launch a new product in China market

Company X is a renowned engineering and technology corporation based in Germany that has established a prominent presence in China for over a century. Company X is actively promoting and leading the way in adopting environmentally friendly technological projects in response to the green energy trend worldwide. A significant step in this...