Sustainable behavior change towards short-haul flights for business trips: Applying the Fogg Behavior Model to determine how to change the mindset towards flying for business with the aim to reduce the impact of flying

Companies let their employees take short-haul flights for business trips while there are alternative, more sustainable, modes of transport. Understanding the motivation of the company and their employees for flying is essential to create a design solution which could change their behavior. To reach the goal of a maximum global temperature rise...