Who are the value transformers, value co-operators and value gatekeepers? New routes to value preservation in a sufficiency-based circular economy

Value preservation is key for the transition from a linear economy to a sufficiency-based circular economy. However, to keep the value of products and materials at the highest level possible over time, different actors such as businesses, designers, consumers, and policymakers must know when value is reduced during a product's lifetime, and how...

A network analysis of factors influencing the purchase intentions for refurbished electronics

Refurbishment can extend the lifetime of an electronic product and reduce its environmental footprint. However, consumers often perceive refurbished electronics as less attractive than new ones, resulting in lower purchase intentions. While prior research has identified several factors that influence consumer choices regarding refurbished...

Developing reusable packaging for FMCG: Consumers’ perceptions of benefits and risks of refillable and returnable packaging systems

This research investigates consumers’ perception of two main types of reusable packaging systems: refillable and returnable packaging systems. An online experiment was conducted with Dutch consumers (n=250) in which attitudinal and behavioural responses to two reusable packaging systems were compared to the responses to disposable packaging. We...

Hoe ontwerp de consument kan aansporen tot repareren

Do consumers mind contamination by previous users? A choice-based conjoint analysis to explore strategies that improve consumers' choice for refurbished products

Refurbishment is an effective strategy to extend product lifetimes in a circular economy. However, consumers believe that refurbished products are contaminated with traces of prior use, which can be indicated by the appearance (e.g., scratches) or functionality (e.g., lower battery capacity) of refurbished products. This research explores...

Consumer acceptance of products made from recycled materials: A scoping review

Consumers have a positive attitude towards products made from recycled materials; however, they frequently end up not purchasing them. To shed light on the factors that influence consumer preferences and acceptance of products made from recycled materials, a scoping review was conducted with the following objectives: (1) to explore which...

Guidelines to Foster Consumer Acceptance of Products Made from Recycled Plastics

The circular economy can reduce the environmental footprint of today’s consumption and close the resource loop through circular material flows. Companies are encouraged to fol- low circular principles, such as using more recycled plastic materials. This initiative seems promising; however, it will only be successful if consumers are willing to...

An exploration of the value of timeless design styles for the consumer acceptance of refurbished products

The prior use and age make refurbished products a less desirable option because they are perceived to be of lower quality, to have a reduced performance and a less attractive appearance. This research investigates one strategy on how to enhance the appearance of refurbished products and thereby encourage circular consumption via refurbishment...

Can refurbished products feel like antiques?: The role of the neoretro design style on consumers' evaluation of refurbished products

This research explores a new pathway to improve consumer acceptance of refurbished products that is inspired by the positive evocations of other used products, such as antique products. Currently, the<br/>prior use and age of refurbished products make them a less desirable option because they are perceived to be of lower quality, to have a...

Decontaminating experiences with circular offerings

Keeping a product offering in the system through continued use and between multiple users creates the potential for interactions which become contaminated. These contaminated interactions can cause a barrier to material circulation and extended product lifetimes. This study seeks to identify the underlying design strategies useful in addressing...

The influence of information about prior use on consumers' evaluations of refurbished electronics

Refurbishment – the process of collecting used products, assessing their condition, and replacing and/or upgrading parts in order to resell them to other consumers – is increasingly seen as both economically and environmentally advantageous. The present research investigates in an experimental study and with qualitative post-hoc interviews how...

Consumers' attitudes towards product care: An exploratory study of motivators, ability factors and triggers

To contribute to a more sustainable way of consumption, products should stay usable as long as possible. Therefore, it is necessary to take care of products. Product care should be understood as any action that helps prolonging the lifetime of a product, such as maintenance, repair etc. These product care activities can be conducted by the...

Is there a market for refurbished toothbrushes?: An exploratory study on consumers' acceptance of refurbishment for different product categories

Refurbishment is the process of collecting used products, assessing their condition, and replacing and/or upgrading parts in order to resell them to other consumers. Although refurbishment is increasingly seen as both economically and environmentally advantageous, it remains questionable whether consumers will accept refurbishment as a viable...

How to sell refurbished smartphones?: An investigation of different customer groups and appropriate incentives

As smartphones are being replaced at an increasing rate, it becomes more and more important to find ways to reuse (parts of) existing phones. This research investigates the potential of selling refurbished smartphones using a quantitative study. An online survey was conducted questioning 250 respondents, in which the perceived consumer risks and...

Paving the way towards circular consumption: Exploring consumer acceptance of refurbished mobile phones in the Dutch market

In the transition towards a circular economy, refurbishment can be applied to regain value from used products, and to reduce waste. Refurbishment is a process in which a professional company collects and restores used products in order to resell these products to new consumers. Building on insights from the remanufacturing literature, this...