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Snijdoodt, A.M. (author)The growth of competitors in the consumer-to-consumer market pressures PostNL - a Dutch mail, parcel and e-commerce corporation – to develop new ways to ensure their market share. Nowadays, PostNL is responsible for the delivery of almost 156 million parcels per year. The consumer-to-consumer (C2C) market consists of almost 5 million consumers...master thesis 2017