Searched for: contributor%3A%22Sturkenboom%2C+Nick+%28mentor%29%22
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Uwland, Jeroen (author)
Hallmark Cards has a long tradition as a global brand and has designed and sold a countless amount of greeting cards. However Hallmark is also under pressure, because the greeting card industry is declining and the younger target group is using more and more social media to send quick messages and to congratulate each other. Therefore, Hallmark...
master thesis 2019
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Zwinkels, Lisanne (author)
This Master thesis is written to finish the Master program Strategic Product Design in collaboration with ARS Traffic and Transport Technology (ARS T&TT). The main objective is to create a product and marketing strategy for the data warehouse department of ARS T&TT. The design process the project went through is the fuzzy front end shown...
master thesis 2018
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Mertens, Milou (author)
This thesis researches the topic ‘embedding stakeholder needs in the creation of blockchain applications’ as part of digital strategies within the KPMG Digital Transformation department. The research resulted in a framework consisting of a digital asset and a creative session enabling KPMG consultants and clients to explore the possibilities of...
master thesis 2018
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Lu, Yu-Hsiang (author)
The first fully autonomous vehicles of Ford will be launched in 2021, and the revolution has been carried out not only self-driving technologies but also new business models. I.e., the establishment of Ford Smart Mobility LLC has demonstrated its ambition to seek new mobility business models rather than a focus on manufacturing vehicles itself....
master thesis 2018
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Strauss, Lara (author)
Autonomous driving technologies are expected to revolutionize the way people will
experience travel time and interact with new means of transportation. Simultaneously, the consumer mind-set is found shifting from the desire to own towards gathering meaningful experiences and having access to services and goods on demand. Thus, it its proposed...
master thesis 2018
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Kluijver, Tom (author)
The Nubus ecosystem <br/>The Nubus ecosystem exists out of four parts, the Nubus, the endpoints, the Ki and the user is integral part of it. The Nubus ecosystem is a personal omnipresent pc, accessable via any endpoint (a type of smart device). The Nubus is the heart of the ecosystem, without the Nubus the endpoints would not function. <br/><br/...
master thesis 2017
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