Searched for: department%3A%22Product%255C%252BInnovation%255C%252BManagement%22
(1 - 20 of 32)

Pages

List view
Grid view
document
Berghuijs, E.F. (author)
Everybody has experienced it: you start eating from a pack of biscuits or other snacks and suddenly the pack is empty. Even though you did not intent to eat all of it in once. It is known that the package and the food it contains can make a consumer eat more, but little is known of the opposite. This graduation report (hereafter: study) is a...
master thesis 2016
document
Boute, S.E.Z. (author)
With the growing amount of passengers, airlines and airports in the aviation industry nowadays, airports are constantly trying to differentiate themselves in the market. To accomplish this differentiation, there is an increasing focus on the passenger experience. Amsterdam Airport Schiphol (AAS) currently experiences capacity problems that...
master thesis 2016
document
Bak, B. (author)
The FinancialServices(FS) industry of advisory is inter- ested in the agile methodology and its practices. There are two reasons for this interest: first of all their clients, banks, are interested in these methods for their process management. Second, in order to keep up with the competition they need be up to date with new methods and...
master thesis 2016
document
Narayan, H. (author)
Today, two trends can be observed when it comes to commercial aircraft. On the one hand, on top, aircraft cabins are becoming increasingly cramped with more seats. On the other hand, below in the cargo hold, only about 40% of the volume is estimated to be used. The combination of these two trends leads to an interesting proposition - can...
master thesis 2015
document
Schmidt, L. (author)
This thesis proposes a new method to enhance designers’ creative performance. Applying the unconscious work theory of incubation effects, this thesis proposes that daydreaming during idea incubation could result in more novel and useful ideas by fostering unconscious associative processes. Building on previous findings by Baird et al (2012), who...
master thesis 2014
document
Govaarts, M.K.P. (author)
As a result of the strongly dynamic, competitive and complex market, companies continuously try to achieve durable differentiated competitive advantages by finding insights in the consumers’ needs and wishes and translating these in new product opportunities. Contextmapping is one of the methods to find these needs and wishes and is applied in...
master thesis 2014
document
Van der Blom, J.G. (author)
As a result of rising operational costs, economic uncertainties and fierce competition KLM is pressurized on their European network. The ‘all-fits-one’ approach KLM precedes is no longer viable seen from an economic and customer point of view. Customer demand increased value for money, while KLM tries to further optimize its current way of...
master thesis 2014
document
Studer, B. (author)
This master thesis is the result of a graduation project for the MSc program of Strategic Product Design with the faculty of Industrial Design Engineering from Delft University of Technology, executed for Spyker Cars. The brands rich heritage has been passed over, with the acquisition of the brand name, to the new founded Spyker company and its...
master thesis 2013
document
Sontheimer, R.V. (author)
The European political landscape is in constant change. With decreasing numbers of political party members, but the growing ability to communicate opinions through the internet, new forms of political participation are becoming increasingly interesting for political actors and citizens alike. The graduation project at hand is a cooperation with...
master thesis 2013
document
Voorend, M.J.B. (author)
Thales Transportation Systems faces difficulties with communicating their service portfolio of (potential) clients. In relation to this, the goal of this project is to design: A Service Portfolio for TTS, which gives TTS an overview of the services they can over as a company. A service portfolio will help TTS in discussions with (potential)...
master thesis 2013
document
Palazzo, F. (author)
This project was commissioned to investigate and assess the market potential of Gotcha’s new modules for pantograph monitoring and to deliver strategic advice on how to turn them into commercially successful products. The problem was tackled by carrying out an analysis of the internal and external environments and by conducting an in-depth...
master thesis 2013
document
Van Osch, M.A. (author)
Design for Integration; How Heineken can become a design-led brand.
master thesis 2013
document
Bennett, A.A.Y. (author)
This master thesis shows the process and results of the assignment to design a new business model for Koninklijke Auping bv. The Business model generation tool (Osterwalder, 2010) was used to generate a new business model for a future context.
master thesis 2013
document
Wang, J.Q. (author)
The master thesis shows an advice report on an initial idea for a handheld application as solution to improve the workflow of hotel housekeeping. The master thesis is written in assignment of a start-up hospitality consultancy firm. Within the report, an academic advice is constructed by assessing the idea on various criteria and the idea itself...
master thesis 2013
document
Meekes, M.R. (author)
Participation of customers in innovation supports the creation of business value. Especially if the customers and other stakeholder take part in the fuzzy front end of innovation. But how can a set-up of the project, the project scenario, best support the interaction. The result of this graduation project is the project approach for the...
master thesis 2013
document
Weterings, P.B. (author)
This master thesis considers the queuing issues at the KLM Departures area at Amsterdam Schiphol airport in order to improve passenger comfort and journey efficiency. The Author puts forward that not resource capacity, but rather passenger flow area use can often be considered the cause of queue forming and over-crowding. Also, that in...
master thesis 2012
document
Chen, X. (author)
This project came into being in response to the growing appetite in China for grape wines. Alterego has an expertise business in food & drink, culture and marketing, and it is also eyeing the emerging Chinese market, therefore the mutual understanding between the Chinese and the grape wine needs to be addressed, and this will be accomplished in...
master thesis 2012
document
Khanna, S. (author)
To begin with, I would like to ask you a question; do the following statements ring a bell? “Changing technology”, “evolution of the market”? I assume your answer is yes. If not, in any case I would like to share my experience with you, also something you could try. Type “changing technology evolution of markets”, these exact words, in a search...
master thesis 2012
document
Li, X. (author)
This master thesis shows the process of designing business models for value chain optimization with the realtime streaming calendaring service platform, and the process of designing a business model generation toolkit. It was done for the startup company Calendar42, located at YES!Delft. During the graduation project, 4 business models were...
master thesis 2012
document
Bezuijen, A. (author)
This thesis describes the complete redesign of the serious game TeamUp. Introduction At the faculty of Technology, Policy and Management a first concept of a serious game had been developed to assist in teamwork training. The goal of this graduation project was to take this concept and develop it into a full featured prototype that can be used...
master thesis 2012
Searched for: department%3A%22Product%255C%252BInnovation%255C%252BManagement%22
(1 - 20 of 32)

Pages

List view
Grid view