Repareren kun je leren

Spullen repareren en hergebruiken is anno 2014 absoluut geen schande, wel integendeel. Nest ging op de lappen met oplappers die reden hebben om te feesten; Interview door Leen Greve

Using social distictions in taste for analysing design styles across product categories

This research uncovers seven cross-category design styles and demonstrates how people’s preferences for these design styles are based on social distinctions. Knowledge of these cross-category design styles and the research approach might assist designers when faced with the challenge of how to address different market segments, and how to play...

Preliminary study on the effects of visual complexity on consumers response to product innovations

Challenges in the design of smart product-service systems (PSSs): Experiences from practitioners

Smart Product-­?Service Systems (Smart PSSs) are market offerings that integrate products and services into one single solution through the implementation of IC technology. Smart PSSs allow organizations to develop relationships with consumers in new ways and have a growing presence in the marketplace. As designers’ involvement in the design of...

Consumer response to aesthetic mass customization

Are modern products curved or angular?: The effect of the prototype shape on the received product meaning

Managers that want to incorporate a pre-defined product meaning in a design need to know how consumers relate product properties to product meanings. In past research the proposed relationships between physical properties and meanings are implied to be robust. This study showed that the physical property ‘curvature’ has a positive effect on the...