Searched for: department:"Product%5C%2BInnovation%5C%2BManagement"
(1 - 6 of 6)
document
Mugge, R. (author)
Spullen repareren en hergebruiken is anno 2014 absoluut geen schande, wel integendeel. Nest ging op de lappen met oplappers die reden hebben om te feesten; Interview door Leen Greve
journal article 2014
document
Snelders, H.M.J.J. (author), Mugge, R. (author), Huinink, M. (author)
This research uncovers seven cross-category design styles and demonstrates how people’s preferences for these design styles are based on social distinctions. Knowledge of these cross-category design styles and the research approach might assist designers when faced with the challenge of how to address different market segments, and how to play...
journal article 2014
document
Cheng, P. (author), Mugge, R. (author)
conference paper 2014
document
Valencia Cardona, A.M. (author), Mugge, R. (author), Schoormans, J.P.L. (author), Schifferstein, H.N.J. (author)
Smart Product-­?Service Systems (Smart PSSs) are market offerings that integrate products and services into one single solution through the implementation of IC technology. Smart PSSs allow organizations to develop relationships with consumers in new ways and have a growing presence in the marketplace. As designers’ involvement in the design of...
conference paper 2014
document
Mugge, R. (author), Brunel, F.F. (author), Schoormans, J.P.L. (author)
journal article 2011
document
Blijlevens, J. (author), Mugge, R. (author), Schoormans, J.P.L. (author)
Managers that want to incorporate a pre-defined product meaning in a design need to know how consumers relate product properties to product meanings. In past research the proposed relationships between physical properties and meanings are implied to be robust. This study showed that the physical property ‘curvature’ has a positive effect on the...
conference paper 2009
Searched for: department:"Product%5C%2BInnovation%5C%2BManagement"
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