Searched for: department:"Product%5C%2BInnovation%5C%2BManagement"
(1 - 6 of 6)
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Valencia Cardona, A.M. (author), Mugge, R. (author), Schoormans, J.P.L. (author), Schifferstein, H.N.J. (author)
Smart Product-­?Service Systems (Smart PSSs) are market offerings that integrate products and services into one single solution through the implementation of IC technology. Smart PSSs allow organizations to develop relationships with consumers in new ways and have a growing presence in the marketplace. As designers’ involvement in the design of...
conference paper 2014
document
Mugge, R. (author), Brunel, F.F. (author), Schoormans, J.P.L. (author)
journal article 2011
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Ortíz Nicolás, J.C. (author), Schoormans, J.P.L. (author), Aurisicchio, M. (author)
Durable products are often described by users relying on personality traits, e.g. serious or happy. Understanding the relationships between product attributes and personality traits has the potential to influence product consumption. This article explores the possibility of designing product appearance with predefined personalities. An approach...
conference paper 2011
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Blijlevens, J. (author), Creusen, M.E.H. (author), Schoormans, J.P.L. (author)
The appearance attributes of designed products noted in the literature often reflect what designers themselves perceive in a product design. This present research, however, provides knowledge on how consumers perceive product appearance by identifying appearance attributes that consumers use to distinguish the appearances of durable products....
journal article 2009
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Blijlevens, J. (author), Mugge, R. (author), Schoormans, J.P.L. (author)
Managers that want to incorporate a pre-defined product meaning in a design need to know how consumers relate product properties to product meanings. In past research the proposed relationships between physical properties and meanings are implied to be robust. This study showed that the physical property ‘curvature’ has a positive effect on the...
conference paper 2009
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Van den Hende, E.A. (author), Schoormans, J.P.L. (author), Morel, K.P.N. (author), Lashina, T. (author), Van Loenen, E. (author), De Boevere, E.I. (author)
The value of early customer input has long been recognized by companies. However, especially when breakthrough technologies are involved, more insight in valuable methods for collecting early customer input is needed. In this paper, we propose a method to evaluate a breakthrough technology with customers. First, a creative process should point...
journal article 2007
Searched for: department:"Product%5C%2BInnovation%5C%2BManagement"
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