Searched for: mods_note_programme_s%3A%22Strategic%255C+Product%255C+Design%22
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Schermer, Annemeike (author)
Innovation implementation is known to pose significant challenges, as evidenced by high failure rates that can range from 20% to 90%. This issue became particularly apparent during my internship, where I witnessed firsthand the complexities involved. Implementation involves activities that aim to equip organisational members with the necessary...
master thesis 2024
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Verduijn, Luc (author)
In the past year, generative AI has made significant leaps, making it more accessible, helpful, and known to the broader public. This technology promises to change how we work, automating repetitive tasks, generating content, and assisting in problem-solving scenarios easier. This research explores how implementing this new technology will...
master thesis 2024
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Hutter, Carlijn (author)
Society is facing a critical point of unsustainability, urging the need to accelerate the transition towards a circular economy (CE). This transition not only addresses pressing issues but also unlocks new business opportunities. However, the lack of clarity around its specifics leaves many businesses uncertain about how to best respond,...
master thesis 2024
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van Dijk, Marloes (author)
Forensic Psychiatric Centers (FPC’s) provide treatment for patients placed under the Dutch Entrustment Act, aiming to protect society and rehabilitate offenders (De Boer & Gerrits, 2007). Recent developments, such as the 2017 murder of Anne Faber, have increased pressure on FPC’s, with a steady rise in patient numbers and budget cuts of 10%...
master thesis 2024
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Orij, Lonneke (author)
This thesis delves into the existing relationship dynamics between SMEs and ING, an incumbent Dutch bank and global financial services provider. In collaboration with ING, the study aims to illuminate the nuances of this ING – SME relationship. Despite ING’s overarching mission to empower individuals and businesses, a noticeable gap persists...
master thesis 2024
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van Zwieten, Jan-Willem (author)
Challenges of supplier engagement in early stage technology development in the context of hydrogen propulsion equipment development for aircraft are uncovered. The challenges are viewed from the perspective of the engineering team members within the Liquid Hydrogen storage and distribution department in Airbus’ ZEROe project. A qualitative...
master thesis 2024
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Henschel, Florian (author)
Consumer repair practices are detrimental to advancing the circular economy since they are a vital strategy for prolonging a product‘s lifetime and saving resources. Despite the need for repair services for a functioning circular economy, the practice of Repair for consumers has declined, and more and more citizens prefer product replacement...
master thesis 2024
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van Alkemade, Ianthe (author)
This project responds to the increasing challenges in Dutch elderly care amid an undeniable ageing demographic. Between now and 2040, the number of individuals aged 80 and over will nearly double, and one in four people will need to work in the healthcare sector to satisfy the increasing demands. <br/><br/>The current system of elderly care is...
master thesis 2024
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Muurling, Lidewij (author)
Overconsumption plays a big part in the current environmental crisis, making a shift towards sufficient consumption imperative. Since overconsumption is often a habit, triggering a stop and re-think process in the consumers' minds may be the way for reduction. Societal norms, proven effective for behaviour change, could disrupt consumption...
master thesis 2024
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van Dijk, Liam (author)
This study centers around the development of a crafting tool within the CardioVitaal cardiac rehabilitation (CR) program, aimed at transforming physical activities into personally fulfilling experiences for patients post-rehabilitation. The design vision emphasizes leveraging health crafting theory to empower patients to discern what brings them...
master thesis 2024
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van Tooren, Tim (author)
This Master’s thesis investigates strategies for Yonderland, Europe's largest premium outdoor retailer, to attract and retain Generation Z, a demographic not previously targeted by the company. Through extensive research, including qualitative and quantitative methods, a literature review, interviews with stakeholders, and multiple creative...
master thesis 2024
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Osinga, Susanna (author)
Youth participation is becoming increasingly important in municipal governance. However, despite the introduction of new tools, podcasts, and events designed to foster participation, engaging young voices in policy-making remains a challenge. This project explores whether a different perspective on this challenge can lead to more meaningful...
master thesis 2024
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Fontijn, Hella (author)
This report describes the graduation project in collaboration with Total Design (TD), a creative agency specialised in Branding, Communications and Technology. The primary objective of this thesis is to enhance the internal collaboration between these three domains. To achieve this goal, the study explores the barriers to collaboration, using co...
master thesis 2024
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Taniguchi, Fiona (author)
This thesis aims to design baggage solutions for Air-Rail resulting in an implementation roadmap that offers multiple baggage solutions to improve the Air-Rail service between Brussel Zuid train station and Amsterdam Airport Schiphol.<br/><br/>The Dutch government aims to reduce emissions of greenhouse gasses in the aviation industry. This...
master thesis 2024
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van Laar, Colin (author)
In a rapidly changing business landscape, innovation has become a critical priority for companies, with start-ups outpacing traditional corporations in speed and agility to innovate. Despite their potential, these start-ups often face high failure rates and struggle to cross the “valley of death” due to gaps in resources and commercialization...
master thesis 2024
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Mac Donald, Kevin (author)
3D printing technology is a rapidly growing field in the context of footwear production, and in combination with computational design and foot scanning tools and algorithms, this allows for a shift from mass production to mass customization of footwear. This thesis considers the design of a new circular product-service system for children’s...
master thesis 2024
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Calamita, Kyria (author)
The accelerated digitalization of daily interactions, significantly influenced by the Covid-19 pandemic, has rendered the digital realm a fundamental aspect of life across generations. This shift has led to a transformation in digital asset management, ownership, and trade. The introduction of blockchain technology, especially non-fungible...
master thesis 2024
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de Jongh, Ruben (author)
CM.com is a conversational commerce company specialised in offering solutions in CPaas (Communication Platforms as a service). One of the industries to which they point their ‘software as a service’ is music event ticketing. With their General Admission (GA) Ticketing product, CM provides event organizers with a platform to set-up their ticket...
master thesis 2024
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van Veen, Joep (author)
This graduation report presents a comprehensive approach to the identification of an opportunity in the rising technology and interests in generative AI. The report delivers a concept for a tool that is designed for managers. The tool is aimed at aiding in the integration of generative AI within teams. The project is grounded in a literature...
master thesis 2024
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Lin, Emily (author)
This master's thesis investigates the demand for human empathy and understanding across cultures in Coeo, a technology-driven collection company. Debtors express a desire for a more personalized and respectful debt collection process in the Netherlands. Focusing on the challenges faced by disconnected short-term planners, particularly from the...
master thesis 2023
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