Ikigai: A reason for Being A Holistic Vision of Mercedes-Benz 2030

This Master thesis was developed for Mercedes-Benz AG. The following report elaborates the steps taken in developing a holistic interior vision for ‘Sustainable Luxury’ of Mercedes-Benz. In seek of representation for the future societal needs, and possible future challenges and opportunities in terms of holistic mobility conceptualisation, the...

Plastic intensive, purpose-built car: Autonomous urban transport in 2029

It is expected that the automotive industry will be facing a radical shift, going from human driven cars to cars that are driving autonomously. In this project I started out with performing an in depth literature research to get a good understanding on what is expected to change. My expectations that the design and solutions for a self-driving...

Aito Haptic Mid-Console: Design of an Haptic Feedback Enabled Demonstrator for Automotive HMI Applications

While touch Interfaces have greatly improved the user friendliness and functional possibilities of devices, haptic feedback has been lacking in user interface design. Good Haptic feedback not only gives confirmation of a key press, but also enriches the user interaction and improves the usability of interfaces.<br/>This absence of haptic...