Searched for: subject%3A%22Continuous%255C+Experimentation%22
(1 - 4 of 4)
document
Anderson, K.S. (author), Visser, Denise (author), Mannen, Jan-Willem (author), Jiang, Yuxiang (author), van Deursen, A. (author)
Background: Applying Continuous Experimentation on a large scale is not easily achieved. Although the evolution within large tech organisations is well understood, we still lack a good understanding of how to transition a company towards applying more experiments. Objective: This study investigates how practitioners define, value and apply...
conference paper 2022
document
Steenbergen, Martijn (author)
Online controlled experimentation (OCE), also called A/B testing, is an often used tool in industry to determine if deploying changes into production is the right decision to make. Running experiments has shown an immense impact to the revenue of companies in industry, however this type of experimentation comes with a lot of pitfalls, of which...
master thesis 2020
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Anderson, K.S. (author), van den Berg, Tom (author), van Deursen, A. (author)
Background: experimentation is widely adopted within industry. Many large organisations have invested in their own infrastructure to be able to run experiments server-side. Objective: we wanted to investigate why organisations switch to server-side experimen- tation and which challenges they encounter in doing so. Method: a qualitative virtual...
conference paper 2020
document
Mulders, Ernst (author)
The number of conducted A/B tests is growing throughout companies in software development. Many of these companies develop their own in-house Experimentation Platform to support these experiments. In this thesis we identify factors that influence the trustworthiness and soundness of A/B tests by conducting a literature review. We discuss...
master thesis 2019
Searched for: subject%3A%22Continuous%255C+Experimentation%22
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