Searched for: subject:"Data%5C%2BAnalytics"
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Steinfort, M.C.J.A. (author)
Due to the popularity and complexity of Big Data Analytics (BDA), numerous articles have been published about embedding BDA in business operations. What they have in common is that they use the Resource Based View to assess where a firm need to be capable of to achieve this. However, in practice, capabilities for BDA can conflict with each other...
master thesis 2017