Niche strategy elucidation for hyperpersonalization in the Dutch online automotive market

Niche Strategies for Reuse Innovations: Niche introduction strategies for large scale diffusion of reuse innovations in the European domestic soft drinks industry

Innovation, akin to crafting a novel recipe, involves identifying problems, experimenting, testing, and sharing solutions. This study delves into "reuse innovations," which emphasize prolonging product usage before disposal. A prime exemplar is Home Carbonation Kits (HCKs), which can replace over 3000 single-use water bottles. Despite the...

Impact of niche strategies on the business model dynamics

This research investigates the relationship between niche strategies and business models, with a focus on tech-based startups/companies. The research makes use of historical cases to identify the relationship. Historical cases are studied by applying the TIS framework to past cases of new technology that achieved technology diffusion. Upon...

Exploring the role of Niche Strategies in overcoming Barriers to Circular Innovation: Exploratory Case Studies on Circular High-Tech firms in The Netherlands

The study embarks on a comprehensive investigation into the domain of circular innovation within Dutch high-tech firms, probing the dynamics of drivers, barriers, and the strategic impact of niche strategies. The research methodology builds upon the adaptable foundation of the Technological Innovation System (TIS) framework, adapting it to the...

Sustainable innovation implementation in Dutch horticulture

The Dutch horticulture sector (Dhc sector) is a significant contributor to the country's GDP and a global leader in horticultural production and trade. However, despite government efforts, the sector faces challenges in achieving sustainable targets. Sustainable startups, the suppliers of innovative solutions, also encounter barriers hindering...

Drivers and barriers for floating wind: Towards a theoretical framework that aids complementors in purposefully and timely adopting niche strategies

Floating wind seems to be on the cusp of achieving large-scale diffusion with the commissioning of floating wind farms of commercial-scale. From a single full-scale prototype off the Norwegian coast in 2009, now to double digit rated capacity floating wind turbines to be commissioned by the end of 2022 and tens of gigawatts of installed capacity...

Supporting company decision-making to transition from project to product platform: A case study to determine minimum product platform functionalities

Several high-tech companies that develop creative new technological products fail to enter the market. For entering the market, some companies aim to use a transition from a customer engineering project to a so-called product platform. A product platform is a technological design that meets the needs of a core group of customers and can be...

Assessing Influencing Factors During Diffusion of a Radical Innovation: A Case Study in Urban Farming The Netherlands

Niche markets are essential for commercialization of radical new innovations. In a niche market, the innovation is protected while gaining maturity till finally being able to compete with the incumbent technology in the mass market. Along the way towards large-scale diffusion, firms can apply niche strategies as a deliberate and temporary choice...

Dutch cooling technology in the desert: A market study on district cooling for Dutch companies based on niche strategies to commercialise high-tech products

Developing a dynamic framework for the selection of niche strategies to introduce new high-tech products

In many industries innovation is essential for companies to remain competitive in the market place. However, due to the embedded nature of technology, the commercialization of radically new high-take products is a complicated task to manage. Due to the presence of barriers to direct large-scale diffusion within the incumbent market situation,...

Sequences of Niche Strategies: An Exploratory Multiple-Case Study in Automotive

The thesis looked into sequences of niche strategies within the automotive industry. Using an exploratory multiple-case study research design, three technologies were investigated: dual-clutch transmission (DCT), anti-lock brakes (ABS), and polymer exchange membrane fuel cell vehicle (PEMFCV). The concepts of 'niche strategy' and 'sequence of...

Niche strategy selection for kite-based Airborne Wind Energy technologies

Through the analysis of historic cases high-tech innovations, a selection process has been devised to accelerate sustainable innovations to large-scale adoption. The niche strategy selection process has been applied to, and validated with, the case of kite-based Airborne Wind Energy, resulting in an overview of its barriers and guidance to...