Searched for: subject:"Software"
(1 - 1 of 1)
document
Bastiaansen, Sjoerd (author)
The study investigated a small- to medium-sized enterprise (SME) that had expressed the interest to explore the potential benefits of developing design capabilities. Previously, CM had conducted a company-wide branding exercise and saw an opportunity to explore this further. During a 6-month period, the researcher was embedded at CM as a design...
master thesis 2017