Searched for: subject:"business"
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Middelhoek, Amber (author)
This master thesis describes the process of introducing a healthy vending concept in the Dutch market. This concept enables PepsiCo Benelux to increase the sales and visibility of their healthier product portfolio. This is done by introducing a new sales strategy: healthy vending machines which serve as a solution for daily snacking. It offers a...
master thesis 2019
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Bronkhorst, Jeroen (author), Schaveling, Jaap (author), Janssen, M.F.W.H.A. (author)
Based on a survey (N = 248 business managers) this study confirms that different types of innovation in IT products have a direct positive impact on IT firms’ business performance. The commoditization level of IT markets acts as a moderator dampening this positive relationship. This implies that IT firms should take existing commoditization...
journal article 2019
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Baas, Vincent (author)
This thesis focuses on improving the performance of ventures through collaboration and knowledge sharing. Many huge multinational companies are struggling to keep their innovation funnel filled and to transform their ventures into successful new businesses. One of the challenges that Internal Corporate Ventures are facing is the lack of overview...
master thesis 2019
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Bast, Bente (author)
As Dutch cities are increasingly looking to transform inner city industrial waterfronts into mixed-use neighbourhoods, the need for good participation processes with existing businesses increases. Although municipalities are aware of this, current participation processes often do not lead to the desired results. Therefore, a structured process...
master thesis 2019
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Cornelisse, Erik (author)
Within aircraft component MRO industry, companies providing availability contracts are challenged by inherently unpredictable demand patterns and complex time crucial operations. Most prevailing academic literature within the MRO industry has focused on availability models or operations management in repair shops in the past. This study focuses...
master thesis 2019
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Ploeger, H.D. (author), Prins, M. (author), Straub, A. (author), Van den Brink, Robert (author)
Purpose: A paradigm in circular economy (CE) is that suppliers retain ownership of their products and materials, and that the users “only” pay for services. In many legal systems, however, elements incorporated in a building are considered to be fixtures, and therefore legally part of the building. This means that ensuring multi-cyclic...
journal article 2019
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Athanasopoulou, A. (author), de Reuver, G.A. (author), Nikou, Shahrokh (author), Bouwman, W.A.G.A. (author)
The automotive industry is experiencing a phase of rapid innovation, with emergent technologies underpinning the realisation of self-driving cars, increased use of data and data analytics, sensors to enable car components to connect to the Internet-of-Things and the use of alternative energy sources, such as electric vehicles. Such...
journal article 2019
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Baldassarre, B.R. (author), Schepers, M. (author), Bocken, N.M.P. (author), Cuppen, E.H.W.J. (author), Korevaar, G. (author), Calabretta, G. (author)
Industrial Symbiosis (IS) is a collective approach to competitive advantage in which separate industries create a cooperative network to exchange materials, energy, water and/or by-products. By addressing issues related to resource depletion, waste management and pollution, IS plays an important role in the transition towards sustainable...
journal article 2019
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Tunn, V.S.C. (author), Bocken, N.M.P. (author), van den Hende, E.A. (author), Schoormans, J.P.L. (author)
Combining sustainable consumption with the circular economy concept could help tackle challenges, such as resource scarcity and climate change by reducing resource throughput and increasing cycling of products and materials within the economic system, thereby reducing emissions and virgin material use. To achieve sustainable consumption in a...
journal article 2019
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Liao, F. (author), Molin, E.J.E. (author), Timmermans, Harry (author), van Wee, G.P. (author)
Successful market penetration of electric vehicles may not only rely on the characteristics of the technology but also on the business models available on the market. This study aims to assess and quantify consumer preferences for business models in the context of Electric Vehicle (EV) adoption. In particular, we explore the impact of...
journal article 2019
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Bocken, N.M.P. (author), Boons, F (author), Baldassarre, B.R. (author)
Sustainable business model innovation is about creating superior customer and firm value by addressing societal and environmental needs through the way business is done. Business models require intentional design if they are to deliver aspired sustainability impacts. Scant research has been done on ‘ecologies’ of different business models in...
journal article 2019
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Khodaei, H. (author), Ortt, J.R. (author)
Business model dynamics is important, because high-tech companies, the technology that they commercialize, and the market in which they operate all change over time. We build on the dynamic capability view of the firm to explain business model evolution and innovation, looking particularly at the dynamics that are created by interactions...
journal article 2019
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Mlecnik, E. (author), Straub, A. (author), Haavik, T (author)
In the EU, housing retrofit rates have to increase to about 2.5–3% of the housing stock per year to achieve policy goals. The development of new business models and collaboration of SMEs in a fragmented market is expected to result in an increase in home renovations. This study presents a way to better understand the usefulness of the...
journal article 2019
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Juan García, David (author)
This research explores the factors that challenge the implementation of Revenue Management (RM) in manufacturing industries. Previous research focused mainly on Order Management to explain how RM could be applied with studies that are mathematical by nature. However, there is no empirical study explaining the implementation process of RM in...
master thesis 2018
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Huitema, Lianne (author)
With tackling the problems of resource depletion and waste, the currently booming topic of a circular economy (CE) comes up. This concept goes beyond the processes of reusing and recycling products and looks at the entire material and energy loops of products. The current economy, or linear economy, is still the status quo where products are...
master thesis 2018
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de Vrij, Xavier (author)
Uprising innovative technologies like blockchain and the Internet of Things are increasingly changing the energy domain. These disruptive technologies are becoming more mainstream as a result of media attention and are supported by large multinationals like Tesla and Google. This combined with the enormous CO2 emissions due to fossil fuels and...
master thesis 2018
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Slob, Artuur (author)
This paper examines a new approach to regenerate the neighbourhood Overvecht in Utrecht by tackling some of its problems using a bottom-up strategy. The neighbourhood is approached as a metabolism using a Material Flow Analysis (MFA) and an Urban Political Ecology (UPE) approach. The UPE unveils relational problems while the MFA gives more...
master thesis 2018
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Ribbens, Frank (author)
The competiveness between businesses is continuously increasing and multi-sided platforms seek to reduce cost, increase efficiency and improve the quality of products and services. This research explored the role of blockchain technology as a driver for business model innovation of multi-sided platforms. This case study contributed to scientific...
master thesis 2018
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Scholte, Abe (author)
Blockchain technology can be transformational to a lot of business sectors. Businesses have attempted to extract value from blockchain technology but failed to do so. An unexplored blockchain business initiative is Tokenized Ecosystems. Startups using Tokenized Ecosystems have the potential to disrubt incumbent businesses. Yet, it is unclear how...
master thesis 2018
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Rajkov, Dusan (author)
Due to the complexity of aircraft spare part management, the aviation supply chain and ecosystem are not deemed as transparent as desired. As a result, participants face additional cost of communication and compliancy as proprietary component data is not made immediately accessible. To solve these problems, Maintenance, Repair and Overhaul (MRO)...
master thesis 2018
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