Prototyping, experimentation, and piloting in the business model context

Business model innovation is increasingly seen as a key competitive factor in B2B settings. In this context, prototyping, experimentation, and piloting have gained prominence as agile and resourceful methods that can be employed in business model innovation pursuits. Yet, despite increasing interest in this area, and the growing number of...

Develop a Business Model Framework for service provisioning in a B2B context

Product service combinatory businesses have evolved into an important economic force, especially over the past decade (Van Halen, Vezzoli, & Wimmer, 2005). Exploring business model frameworks and hence devising a Business Model (BM) framework for product-service combinations in business to business (B2B) context was the problem at hand. BM...