Improving the visitor's end-of-festival experience

Visitors who return from a festival experience an empty feeling combined with fatigue. In this thesis, this experience is called the void. An established psychological phenomenon called the Peak-End rule describes how events are judged by both their peaks, be they positive or negative, and their ends. The end of festivals is now often perceived...

Creating drinking water awareness at Into the Great Wide Open

This master thesis is focused on delivering a new drinking water experience, with the aim of creating pro-environmental awareness at Into the Great Wide Open (ITGWO), a music festival based in Vlieland. Water is essential for life, and there are many problems related to it that have to be solved in order to ensure drinking water to the future...