China has a largest population in the world (1.3Billion) and 0.9 Billion is rural population. Most of rural people earn less than US$3/day, and they are called “Base of the economic pyramid (BoP)”. A new research project has been initiated on “The Healthcare Design for China Rural BoP” to the PhD of first author. This paper is about one part of this research: user context research. Two main processes will be introduced in this step: Qualitative research and quantitative research. Some healthcare needs in China rural like “Cancer early detection” has been found as the insights of this research.