Decision-making criteria for the acquisition of retail properties: “Do physical and non-physical features of retail properties affect the building’s financial performance?”

The subject of this thesis is the influence of physical and non-physical building features on the financial performance of retail real estate. The main question throughout this thesis is whether building features affect the net rental income and could be decisive for the acquisition of retail real estate by institutional real estate investors....

Communicating the retail brand through design: Case study sports shops

The retail brand communicated through design. To what extent contributes design to the distinctiveness, recognisability and attracktiveness of the retail brand. A research conducted using Discrete Choice Modelling, focusing on the interior of sports shops.