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Carbon, C.C. (author), Michael, L. (author), Leder, H. (author)Consumer product design needs design evaluation for obtaining information about consumers’ preferences and liking to optimize market success. Such evaluations are usually conducted in simple single-shot studies where consumers only once have to evaluate, for instance, the attractiveness of a design. However, innovative designs often break common...journal article 2008
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de Jonge, T.M. (author), van der Voordt, D.J.M. (author)This methodological book describes eight forms of study and research as they relate to design: 1) naming and describing; 2) design research and typology; 3) evaluating; 4) modelling; 5) programming and optimising; 6) technical study; 7) design study; 8) study by design. It includes the views, design related research projects and research methods...book 2002