Sustainable automotive retailer of the future

This master thesis is about the car retail industry of the Netherlands. The goal of this master thesis is to adjust the decision making process of consumers that are buying a car in a way that sustainability, new developments and an improved vision on mobility is taking into account. The current retail channel does not meet the needs of today's...

Design of a scoot-mobile

The Dutch population is growing grey and staying mobile is becoming an essential need for an increasing amount of people. Scoot-mobiles are an important solution to stay mobile and are provided more and more. The higher market segment for scoot-mobiles is growing simultaneously. It’s a market segment in which its clients are used to buying...