Shopping bag 2.0

encouraging sustainable shopping behaviour through design-driven solutions

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Abstract

This Master Thesis is the result of the graduation project commissioned by Gyre, a start-up company that brings products to the market from a commitment to reduce plastic waste across world oceans. To contribute in solving the problem of oceanic pollution, reducing the stream of plastic bags entering the the oceans is a convenient way to start, considering plastic bags are responsible for 15% of the 5 trillion plastic pieces that currently afloat at sea.

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