Product intelligence

Its conceptualization, measurement and impact on consumer satisfaction

Journal article (2007)
Faculty
Industrial Design Engineering (IDE) (TU Delft)
Copyright: © 2007 Rijsdijk, S.A.; Hultink, E.J.; Diamantopoulos, A.
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Published Date

2007

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Source:

Journal of the Academy of Marketing Science, 35 (3)

Faculty

Industrial Design Engineering

Files

2007-24.pdf
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