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Offenberg, E.W.B. (author)
Financial pressures in the airline industry have forced KLM to change their strategic direction. Using the Treacy & Wiersema (1993) model KLM’s new focus is on customer intimacy. This implies researching customer needs and designing from a user-centered perspective. Which are fueled by the change in the consumer landscape, namely digital...
master thesis 2016
document
Rakhshandehroo, S. (author)
PASSME is a project funded by the European Union’s 2020 Horizon research and innovation program and it aims for fast airports and stress-free passenger journey. In order to achieve these goals, it has established ten work packages, each focusing on an element of the whole system. Work package 3 is concerning hand luggage and is managed by KLM...
master thesis 2016