This paper reports the main findings of a panel about trends in search engine interaction, focused upon the use of search engines for performing complex processes. The discussion focuses on the different evolutionary path followed by search engines with respect to other Web and information management solutions, making end users acquainted with the simplistic and never changing keyword-based query paradigm. The analysis delves into the pros and cons of personalization, contextualization, and exploration of Web information, with special attention to the presentation and user interaction aspects. In the end, we also wonder if the keyword-based query paradigm will ever change.