The role of firm innovativeness and internal barriers of innovation in the new product/new markets strategies followed by smes
Conference Paper
(2006)
Author(s)
FJ Molina-Castillo (External organisation)
JL Munuera-Aleman (External organisation)
Erik-Jan Hultink (TU Delft - Responsible Marketing and Consumer Behavior)
Research Group
Responsible Marketing and Consumer Behavior
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https://resolver.tudelft.nl/uuid:02db8ef0-bce9-4e72-a481-750529d31c11
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Publication Year
2006
Research Group
Responsible Marketing and Consumer Behavior
Pages (from-to)
965-978
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