Interaction Patterns
The Key to Unlocking Digital Exclusion Assessment?
Michael Bradley (University of Cambridge)
Per Ola Kristensson (University of Cambridge)
Pat Langdon (University of Cambridge)
Peter John John Clarkson (University of Cambridge)
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Abstract
A user’s prior experience with digital technologies predicts their success with a novel digital interface. Consequently, low technology prior experience can cause a potential user to be excluded from successfully navigating a user journey with a digital interface. The Engineering Design Centre’s exclusion calculator can predict the percentage of a population who will be unable to complete a task step in a user journey, but it does not explicitly take into account user exclusion due to insufficient technology prior experience. This paper develops the rationale for a proposed method for assessing the digital inclusivity of a digital interface user journey through evaluation of explicitness and digital interaction pattern familiarity.
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