The CURE scale: A multidimensional measure of service recovery strategy

Journal Article (2014)
Authors

R Mostafa (External organisation)

CR Lages (External organisation)

MC Sääksjärvi (TU Delft - Responsible Marketing and Consumer Behavior)

Research Group
Responsible Marketing and Consumer Behavior
To reference this document use:
https://doi.org/10.1108/JSM-09-2012-0166
More Info
expand_more
Publication Year
2014
Language
English
Research Group
Responsible Marketing and Consumer Behavior
Issue number
4
Volume number
28
Pages (from-to)
300-310
DOI:
https://doi.org/10.1108/JSM-09-2012-0166

No files available

Metadata only record. There are no files for this record.