The CURE scale: A multidimensional measure of service recovery strategy
Journal Article
(2014)
Author(s)
R Mostafa (External organisation)
CR Lages (External organisation)
MC Sääksjärvi (TU Delft - Responsible Marketing and Consumer Behavior)
Research Group
Responsible Marketing and Consumer Behavior
DOI related publication
https://doi.org/10.1108/JSM-09-2012-0166
To reference this document use:
https://resolver.tudelft.nl/uuid:562e5a63-bb34-4b19-adda-e8466da01789
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Publication Year
2014
Language
English
Research Group
Responsible Marketing and Consumer Behavior
Issue number
4
Volume number
28
Pages (from-to)
300-310
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