Nature and effects of human infant anthropomorphism in products
Conference Paper
(2011)
Author(s)
MC Sääksjärvi (TU Delft - Responsible Marketing and Consumer Behavior)
K Hellen (External organisation)
Research Group
Responsible Marketing and Consumer Behavior
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https://resolver.tudelft.nl/uuid:5fe89973-e7c2-4676-8d91-048aa40fff55
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Publication Year
2011
Language
English
Research Group
Responsible Marketing and Consumer Behavior
Pages (from-to)
1-7
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