The impact of the frequency of usage of IT artifacts on predevelopment performance in the NPD process

Journal Article (2016)
Author(s)

Mike Reid (Royal Melbourne Institute of Technology University)

Erik Jan Hultink (TU Delft - Product Innovatie Management)

T. Marion (Northeastern University)

Gloria Barczak (Northeastern University)

DOI related publication
https://doi.org/10.1016/j.im.2015.10.008 Final published version
More Info
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Publication Year
2016
Language
English
Issue number
4
Volume number
53
Pages (from-to)
422-434
Downloads counter
123

Abstract

Responses from 152 managers from a wide range of industries were used to test a conceptual model examining the influence of information technology (IT) and non-IT resources on IT capabilities and their subsequent effects on predevelopment stage outcomes. It was found that the resources of IT infrastructure, IT embeddedness, firm's outward focus, and competitive intensity have varied effects on the frequency of usage of general-purpose and collaborative IT artifacts. Firms with higher levels of usage of collaborative artifacts in their NPD process have improved predevelopment stage performance, including the number of generated concepts and prototypes, and more efficient new product development (NPD) team collaboration.