eCommerce B2C Research in Context: Policy Capturing, Channel Choice and Customer Value

Bouwman, W.A.G.A.; van de Wijngaert, L.

eCommerce B2C Research in Context: Policy Capturing, Channel Choice and Customer Value

Conference paper (2003)

Authors

W.A.G.A. Bouwman

L. van de Wijngaert External organisation

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2003

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