Exploring the Endogenous Development Model of Rural Areas Based on Tourism Background, take Wuyuan as an example

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Abstract

The question explored in this thesis is how to use the cultural dimension of the countryside with a community-based approach to help the rural endogenous development under the background of the urban-rural dual economic differentiation caused by China’s rapid urbanization. Giving an alternative possibility to the current top-down tourism model which emphasizes the role of government and developer, marginalizes local people and causes damages to local environment, searching for the path to generate inclusive benefits for local community. The knowledge gap to be emphasized in this paper lies in the feasibility of CBT (community-based tourism) in China’s top-down planning system in the face of various threats in rural development, including labor loss, lack of skills, backward facilities etc. In this process, it also explored the potential of creating economic growth in the rural landscape that contains China’s traditional culture for thousands of years, the spatial form that can be generated by the endogenous development model based on community value and hence promoting socio-economic sustainable development in Chinese rural area.