Your Experience is your Brand

Defining the contribution of experience design to brand equity in theory and practice

Master Thesis (2017)
Author(s)

D.R. Goodwin (TU Delft - Industrial Design Engineering)

Contributor(s)

R.R.R. van der Vorst – Mentor

H.J. Hultink – Graduation committee member

Faculty
Industrial Design Engineering
Copyright
Campus only
More Info
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Publication Year
2017
Language
English
Copyright
Campus only
Graduation Date
15-12-2017
Awarding Institution
Delft University of Technology
Programme
Strategic Product Design
Sponsors
None
Faculty
Industrial Design Engineering
Reuse Rights

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