An Internet of Things vision for Quooker
Marie de Groot (TU Delft - Industrial Design Engineering)
Gert Hans Berghuis – Mentor (TU Delft - Responsible Marketing and Consumer Behavior)
Jacky Bourgeois – Mentor (TU Delft - Knowledge and Intelligence Design)
Robbin Loois – Coach
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Abstract
A strategy for Quooker to change its business model from offering a product to offering an outcome.