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Business Model Development for Temporary Home Renovation Consultancy Centres

Experiences from European Pop-Ups

Book Chapter (2022)
Author(s)

M. Kwon (TU Delft - Real Estate Management)

E Mlecnik (TU Delft - Real Estate Management)

V. H. Gruis (TU Delft - Real Estate Management)

Research Group
Real Estate Management
DOI related publication
https://doi.org/10.3390/books978-3-0365-4268-3
More Info
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Publication Year
2022
Language
English
Related content
Research Group
Real Estate Management
Bibliographical Note
reprinted from: Sustainability 2021, 13, 8450, doi:10.3390/su13158450@en
Pages (from-to)
147-164
ISBN (print)
978-3-0365-4267-6
ISBN (electronic)
978-3-0365-4268-3
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Abstract

Local authorities (LAs) play an essential role in diffusing home energy renovation measures. However, there are rare business models developed for local authority actions. This paper aims to develop a critical review of the way that local authorities developed business models for pop-up centres where consultants can encourage home energy renovation measures. From 2017 to 2021, participatory research was conducted in collaboration with seven LAs from the UK, France, Belgium, and the Netherlands. Although local authorities could use business model approaches for the development of pop-up home renovation consultancy centres, we noticed that LAs could not apply specific strategies to fit various customer segment groups. Therefore, a traditional business model needs to be investigated further for local authority activities.