Entrepreneurship eduction through design

Exploring different design perspectives to understand and educate the business proposition development process in new high-tech ventures

Doctoral thesis (2018)

Authors

R. van Oorschot OLD Management and Organisation
Research Group
OLD Management and Organisation
Copyright: © 2018 R. van Oorschot
DOI: https://doi.org/10.4233/uuid:34a9a87c-e3ed-4ea4-b6d6-5460d38977e2
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Published Date

2018

Language

English

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Research Group

OLD Management and Organisation

Abstract

This thesis takes the perspective that ‘a design approach’ might help to better understand and educate the business proposition development in new high-tech ventures. This has been observed at the faculty of Industrial Design Engineering at the Delft University of Technology, where design students (without an entrepreneurial education) start their new high-tech ventures. Furthermore, there are some implications in literature suggest that design improves entrepreneurship education. However, it is unknown what this design approach exactly is, and how and why it is helpful. This thesis will explore these questions.