Niche Strategies for Reuse Innovations: Niche introduction strategies for large scale diffusion of reuse innovations in the European domestic soft drinks industry

Innovation, akin to crafting a novel recipe, involves identifying problems, experimenting, testing, and sharing solutions. This study delves into "reuse innovations," which emphasize prolonging product usage before disposal. A prime exemplar is Home Carbonation Kits (HCKs), which can replace over 3000 single-use water bottles. Despite the...

Exploring the role of Niche Strategies in overcoming Barriers to Circular Innovation: Exploratory Case Studies on Circular High-Tech firms in The Netherlands

The study embarks on a comprehensive investigation into the domain of circular innovation within Dutch high-tech firms, probing the dynamics of drivers, barriers, and the strategic impact of niche strategies. The research methodology builds upon the adaptable foundation of the Technological Innovation System (TIS) framework, adapting it to the...