Employer branding as a tool to increase start ups’ attractiveness

The thesis studied the employer branding process as a way to increase start-ups attractiveness for potential employees. Start-ups, unlike larger and more established corporations, face challenges when it comes to recruiting talented personnel. Employer branding concerns the different strategies that a company can employ to increase the employer...

Networks and entrepreneurial behavior: Exploring their impact on the realized absorptive capacity as academic spin-offs grow older