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Raguraman, Sushmitha (author)
The concept of business model innovation (BMI) has taken off significantly over the last decade in the academic as well as the business environment. It is seen as an important source of competitive advantage and is increasingly being used to achieve superior firm performance. Nevertheless, the field is yet to embrace the organizational dimension...
master thesis 2019
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Heemskerk, Hannah (author)
Strategy is used by organizations to adjust to emerging challenges and opportunities in the market environment. Due to a more rapidly changing market caused by globalization, strategy has become increasingly important. Organizations often struggle to implement strategy successfully caused by difficulties with the transition from the strategy...
master thesis 2019