Discussions about bicycle never stop in Amsterdam. After all these years’ theory as well as practice, it is generally accepted that in such a compact and flat city, bike has been and would remain the best way of mobility in the next few decades.
However, according to statistics, though bike has been the best appreciated mode of mobility for Amsterdamers, public transports and cars that are less convenient in the city are still the first choices for visitors of Amsterdam.
So in promoting bike as a sustainable and applicable way within the city, there’s still a huge potential in visitors who constitute 1/3 of the whole population, to raise their awareness and finally raise their choices for bike when transferring on the edge of the city.