Project Festivals are a growing tremendously in the Netherlands and a popular way to explore new music bands and enjoy nature, together with friends and family. This is also an ideal environment to have an impact on the environment. And all festival visitors together could decrease the festival carbon footprint. All simply by refilling bottles with tap water. In a recent development, the capital Amsterdam requires free tap water at festivals. This project has developed a product and service to create sustainable awareness by promoting refills of own water bottles and using tap water. With using nature and local products in an innovative way. Research The final design is based on literature combined with user centred design research. An iterative process build by the stories and experience of festival visitors, expert knowledge and testing prototypes on festivals. Product The objective of this graduation project was to develop a new festival stand, which creates awareness on sustainability in young adults and reduces the carbon footprint of festivals in the Netherlands. The Water Factory is a festival stand which provides the festival user hydration and cooling down. Festival visitors are able to bring their own bottle, and they receive a device to activate the taps. The festival will receive live data to visualize the plastic waste prevented and their sustainable impact. The complete design is developed to reduce waste and motivate the user to become sustainable in the long run.