Innovation roadmapping: Building concepts from practitioners' insights

The role of scenarios and demonstrators in promoting shared understanding in innovation projects

Professioneel wyberen: Het organiseren en leiden van creatieve sessies

Innovation methods

Integrated creative problem solving

Innovation roadmapping: Building a theoretical framework from multiple cases of industrial firms

Projecta's: A way to demonstrate future technological and cultural options

The Delft innovation method

Designerly ways of muddling through

Design as a driver for packaging innovation relations between NPD, awarded design and commercial success of food & beverage packaging

User centered design in the wild

The Delft innovation model

Understanding the complexity of knowledge integration in collaborative new product development teams: a case study

A re-assessment of the role of packaging in the NPD-process. A comparison between two cases in the Dutch food and beverages industry

Towards a more realistic creative problem solving approach

Creating brand-innovation synergy: towards a practical method of using brands in the new product development process

Projecta's demonstratieprojecten als bewijs van ontwerpkwaliteit

There is no right or wrong creativity

A proposal to adjust the Osborne/Parnes creative problem solving model

Action planning for new product development projects